YouTube on Wednesday Announce A new premium subscription tier called Premium Lite, which will allow users to watch “most” videos for free ads for $7.99 per month. With YouTube Lite, customers will be able to watch videos in vertical fields such as games, fashion, beauty, cooking, news, etc., without ads, but will display ads on music content and music videos.
As an entry-level subscription, New Tier will offer several benefits in YouTube Premium ($13.99 per month) subscriptions such as downloads, background playback, or free viewing of music videos without ads).
Supplement to YouTube subscription lineup It was leaked last month By Bloomberg. YouTube said it has been flying in Thailand, Germany and Australia and will now be open to U.S. users, and the subscription will also be available to all users in the pilot market in the coming weeks.
YouTube said it will expand to more markets in the coming months (initially as a pilot).
The extension is one way YouTube can earn more revenue from subscriptions, which can help creators’ business. For watching online videos on sites like YouTube and Tiktok, the new Lite Tier might make the most sense that they largely replace TV time.
This will also make videos on the living room large screen more attractive, as there will be fewer interruptions to interrupt ads. YouTube recently said that most of it is viewing in the United States Now happening on TVhas surpassed mobile devices and desktops.
Currently, YouTube Music and YouTube Premium subscriptions combine more than 125 million users worldwide, including trials, the company said.