Federal Trade Commission Disney will pay $10 million to resolve allegations that the entertainment giant has allowed data to be collected on YouTube videos. According to children’s online privacy protection rules, also known as If the company collects information about minors, the company is required to notify the parents and obtain the consent of the parents. According to the FTC complaint, Disney failed to correctly tag some YouTube videos as “made for kids,” which allow companies to collect data and deliver targeted ads to viewers under 13.
The FTC’s order will also require Disney to create an audit process to determine when and how to correctly specify YouTube for the children’s tags to correctly specify videos. YouTube launches a tag for children The settlement in 2019 was charged with violating COPPA for video platforms. Other solutions faced by Google Last month came from a similar class action lawsuit.
