Trump’s trade war is popular on Tiktok
After Trump increases tariffs on U.S. imports 145%many Chinese suppliers and manufacturers Start making Tiktok Video explaining to consumers how the global luxury market actually works. The videos explain that many people think of clothes, handbags and other accessories as made in Europe, originating from factories in China.
Due to trends, China Wholesale Market Application DeGate As of Monday morning, rushing to be the third-ranked free iPhone app in the US Apple App Store.
For comparison, the app ranked 352nd in the top non-game free iPhone app category in the U.S. on Friday, April 11, then jumped to sixth on Sunday, 6th on Monday, and 3rd on Monday. app. Dhgate also climbed to third on the top overall rankings of free iPhone apps, including games.
The company told TechCrunch that on Saturday, April 12, the Dhgate app was downloaded 35,400 times on the App Store and Google Play, a 56% increase over its average 30-day 30 days. The United States accounts for 17,300 of these installations, up 98% from the 30-day average.
On Sunday, April 13, iOS installations increased to 117,500, a 732% increase from the 30-day average. The United States accounts for 65,100 of these downloads, an increase of 940%. (Android download data is not available yet.)
DeGate is a cross-border e-commerce company that connects businesses and consumers with suppliers and manufacturers in China and other markets. Today, it offers a stock of over 30 million products, including electronics, home and toys, shoes and clothing, jewelry, health and beauty, and more.
The demand for the app comes from the above-mentioned online virus trends, with Chinese manufacturers beginning to reveal their secrets to the U.S. public. Following this trend, creators began to tell viewers that the Dhgate app is the source of luxury goods to buy before the brand adds its tag to the product.
In a popular Tiktok video, Chinese manufacturers claim that most of the world’s luxury bags are made in China, but then sent the bags to factories of European brands, where they added labels and repacked the bags. This way, the bags look as if they are “made in Italy” or “made in France”, the creator of the video claims.
In another videosame creator @senbags2 said a $38,000 Birkin bag costs just $1,400, while consumers are just paying for logos and quirky packaging. (The creator’s Tiktok account has since been deleted, but there are still many stitches and re-uploads.)
Videos from other Chinese creators focus on luxury categories such as clothing and jewelry. Brands such as Hermes, Gucci, Louis Vuitton, Chanel, etc., as well as other brands such as Lululemon, Tommy Hilfiger, Lacoste and Hugo Boss are mentioned in the video.
The purpose of the video is to emphasize that the United States relies more on China, and that even if American consumers consider it a brand of high-end European products in the country, the country is also produced in the country. This is not all fast fashion and cheap electronics, like found in Shein or Tiktok stores.
This is Not news For anyone who understands global supply chains, but the videos prompted Tiktok users to seek a way to buy directly from Chinese merchandise manufacturers, which brought them to Dhgate and other applications connected to the Chinese market. A similar app Taobao became the 10th-ranked free iPhone app on Monday.
In fact, it is difficult for consumers to say which factories are original factories signed by luxury brands and which are just copy-made, also known as fraudsters. However, online communities, etc. r/dhgate on reddit Sometimes you can help in this regard.
Using DHGATE is not a real solution to avoid Trump’s tariffs, as any imports from China to the United States will still be affected by outside tariffs Some exceptions to electronic devices – currently. But as a Tiktok commentator Point outThese trends are the result of the U.S. claiming to hold all cards in the trade war, leading China to respond: “We made all cards.”
