Because Apple’s Siri was attacked for failing in the most basic query, The company is taking the lead in charge of Siri’s Apple AI capabilities. According to Bloomberg, Apple CEO Tim Cook is installing Mike Rockwell, the current vice president of the visual product group (the team behind Vision Pro), to lead the Siri team.
The report shows that Cook “losts confidence” in current AI head John Giannandrea to “execute product development.” As a result, Giannandrea will no longer be responsible for Siri.
Meanwhile, Rockwell will report to software leader Craig Federighi, while Vision Products Group Team will now be led by Paul Meade, who previously ran hardware engineering for Vision Pro.
Siri has not been able to align with modern AI, allowing Apple to integrate third-party AI services such as Chatgpt into its software to keep up with the rapid development of AI and consumer expectations.
In recent tests, Siri users pointed out that Apple’s Intelligent Powered Siri cannot answer simple Questions like “Who wins the Super Bowl”? “correct Apple also announced yes Delayed launch Until some time next year, the more “personalized” siri.
