The new animated children’s series, which is expected to premiere this year, will not travel to the TV network. or streaming services. Instead, Ghost Media, the founder of the production studio, plans to launch on a decentralized network platform using blockchain technology.
Yes, it will involve crypto wallets.
Our Ghost Media-by Chris JammalAssistant Director of “Bob Burger”, Jaclynn Demasthe producer of the popular children’s show “PEG + CAT” – is a TV production studio that abandoned the traditional method of program distribution in favor of a decentralized approach, commonly known as Web3.
The studio announced Friday that it has Lamina 1 To launch a new animated children’s series titled “Irving is everywhere.”
Lamina1 by “Snow Fall” author Neil Stephenson And launched as a layer 1 blockchain platform in 2022, aiming to provide creators with an environment for protection, control and monetization. However, the overall task of Lamina1 is to build an open meta-task. Stephenson’s vision for Metaverse (a concept he created in his acclaimed 1992 novel) consists of a virtual world where users obtain their own lifestyle 3D avatar.
Blockchain technology and Metaverse are buzzwords in the technology world and are slow to adopt. Introducing children’s performance in this area is particularly bold considering that production studios have to figure out how children will navigate a platform that requires crypto wallets.
But Jammal and Demas are relying on the freedom of the decentralized platform, which allows viewers to interact and even participate, which is a selling point that will win users.
The new show focuses on Owen B. Gloom, a family road trip to adolescent aspiring content creator, documenting their visit to the world’s largest unusual tourist attraction. The dynamics of this family are fun, sweet, slightly dysfunctional, including Irving’s adoptive vampire parents, a magical transformation car, pet cats and fish in a stroller.
But, as Jammal and Demas told TechCrunch, it was more than just a show. Their mission is to establish new standards for the future of children’s entertainment in a dispersed era.
The project will be developed and available for viewing on a space where Lamina1 has not yet been launched, and the product allows creators to create their own virtual worlds. In these worlds, creators can build interactive experiences, digital projects and content in a variety of formats, including 2D, 3D, augmented reality (AR) and virtual reality (VR).
Jammal and Demas see “Owen” as an immersive experience that allows fans to interact with the world and contribute their ideas to the series.
The virtual space will also include exclusive behind-the-scenes content, collectible digital assets, and online community-driven experiences such as voting. The studio believes that the most appealing feature is the opportunity for viewers to make key decisions for the story, such as suggesting destinations for family adventures.
“We are thinking [fans could] Vote for the melancholy place to travel next. Do you want them to come to your hometown? Maybe they want to buy the souvenirs that Irving picked up in the Grand Canyon [as] Their own digital assets. Maybe they wanted to change his clothes. “There are many possibilities,” Jamal said.
While it is obvious that the show has all the elements that resonate with the audience and gets their attention, there will be challenges, including persuading parents to manage their crypto wallets for their children.
Parents may worry that even if parents are the ecosystem that controls their wallets, even if they are the ecosystem that controls their wallets, they may indirectly expose them to financial manipulation or losses.
However, some parents prefer to accept the idea, and some parents send their five-year-olds to Encrypted summer camp. In 2022, Zigazoo Several IP NFTs were introduced, including Cocomelon.
“This is a topic of a big discussion. It’s like ‘What permissions do we need?’ I won’t tell you that we have the perfect answer now… We’re going to learn quickly as this process develops, and as this protection develops, what protections need to be placed.”
Owen’s digital assets are nowhere to be a way for fans to participate in the show, enabling them to make financial contributions to the production of the exhibition by owning digital collectibles, including artwork, characters and costumes, thus facilitating a community of supporters investing in success.
“The token can be used as a loyalty token, and it doesn’t necessarily have to do with cash and transactions and traditional cryptocurrencies. It’s a token gated access and rewards those who are making a real creative contribution to the community,” Barkin explained.
Although the new series is primarily aimed at childhood and adolescence, it is also designed to attract adults. This is similar to how “Bob’s Burger” attracts many adult fans with its hilarious storyline about parenting.
“We won’t follow that super young crowd,” Ba Jin said.
Nevertheless, they may need transparency, or even parents’ control to engage their entire audience.
Lamina1’s space product is scheduled to be launched in the fall. Another virtual world launched in space is “artifacts”, a project by visual effects company Wētā, known for its work on the “Lord of the Rings” film trilogy.
Lamina1 has so far raised $9 million from prominent investors and angels, such as LinkedIn co-founder Reid Hoffman and Bloq co-founder Matthew Roszak.
