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Encyclopedia Britannica Wants Perplexity to Stop Using Its Logos When AI Makes Stuff Up

Encyclopedia Britannica Wants Perplexity to Stop Using Its Logos When AI Makes Stuff Up

Merriam-Webster’s Dictionary definition The verb plagiarism is “stealing and deleting (other’s thoughts or words) of oneself: use (other’s production) without crediting to the source”. According to the complaint, this is exactly the Encyclopedia of its parent company, Emyclopedia Britannica Filed Thursday in the U.S. District Court in the Southern District of New York.

Artificial intelligence companies like Confusion are no strangers to copyright infringement lawsuits. Openai,,,,, Midjourney Currently, others are fighting such legal claims in court. (Disclosure: CNET’s parent company Ziff Davis filed a lawsuit against OpenAI in April, accusing Ziff Davis of infringing on Ziff Davis’ copyright in training and operating its AI system.)

However, the complaints from British encyclopedia are somewhat different. Publishers focus primarily on the results-confused AI Answers engine spit out rather than training on basic technologies (large language models).


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In artificial intelligence companies, confusion is also somewhat unique. It is Income Sharing Plan A media company designed to make a tiny wedge of its profit pie, like Britannica Encyclopedia. Meanwhile, publishers believe the program’s existence proves that AI companies know there is a market for human-generated content. It is said that it is better to put it into practice without permission or payment than to pay for copyrighted content.

What’s different in this complaint is that the Encyclopedia of Great Britain specifically articulates the potential reputational damage it suffered from bewildered trademark infringement. When you ask a confused question, the answer can include a link to the original resource and the website’s logo. However, artificial intelligence doesn’t always make everything right. It can be composed of wrong errors Hallucination.

The British Encyclopedia does not want its brand name or trademark anywhere near misunderstanding, and writes in the complaint that the content created by AI “makes (mistaken) deceives confusing users, i.e., hallucinations are associated with “company,” or approved by “company” or “approved by” the company.

Confused and Encyclopedia Screenshots define the term "steal"

Screenshots of the lawsuit show Britannica’s confusion and how the encyclopedia defines “stealing.”

Screenshot of Katelyn Chedraoui

Publishers also claim that confusing web scraping robots can make their content circulate gradually. Similar concerns exist in the New York Times lawsuit against Chatgpt-MMM-Openai.

Neither the Encyclopedia of Great Britain nor the Confused responded immediately to a request for comment.

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Copyright law provides critical protection for publishers and copyright creators, and it has become the greatest protection Controversial legal issues In AI. Generally, if a company wants to use copyrighted material, it must obtain permission from the rights holder and license it. Tech companies are pushing for the “fair use” exception, a legal concept that allows them to use protected content without negotiating with the creator.

Claude-Maker Human and Yuan Recently won a copyright lawsuit in fair use exceptions. Anthropic judge said AI companies’ use of copyrighted materials is “very transformative.” But both judges warned that tech companies don’t always win future cases.

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