Online media brands including Yahoo, Quora and Mudied are taking a new step to prevent AI companies from copying and using their content to train models without their permission.
Publishers including Ziff Davis, the parent company of CNET, see this new tool called RSLAs another way to ensure that large AI developers don’t use their jobs without payment or compensation, this has led to many lawsuits.
RSL stands for very simple license, inspired by A truly simple joint organizationThis is a long-term web standard that provides the latest and automatic content updates in computer-readable formats. Like RSS, RSL is open, decentralized, and can use almost everything online, including web pages, videos, and datasets.
Currently, when AI companies’ touring Internet robots (called crawlers) want to absorb information on their websites, it must go through robots.txt, which acts as a basic entry or non-starter. AI company owns Found a way around robots.txt or Ignore it completely And have Subsequently prosecuted. RSL’s goal is to be a stronger layer of technology to deal with AI Crawlers, now More than half of the internet traffic. (Disclosure: CNET’s parent company Ziff Davis filed a lawsuit against OpenAI in April, accusing Ziff Davis of infringing on Ziff Davis’ copyright in training and operating its AI system.)
“RSL builds directly on the legacy of RSS, providing the missing licensing layer for the AI-First Internet,” said Tim O’Reilly, CEO of O’Reilly Media in a press release. “It ensures that creators and publishers who fuel AI innovation are not only part of the conversation, but also considerable compensation for the value they create.”
Brands logged into RSL include Reddit, People, Internet Brands, Rapid, Wikihow, O’Reilly, Daily Beast, Mit Press, Miso, Adweek, Ranker, Ranker, Evolve Media and Raptive.
“If AI is trained on the work of the writer, it needs to pay for the work,” Intermediate CEO Tony Stubblebine said in a press release. “At present, AI runs on stolen content. Adopting this RSL standard is that we force these AI companies to pay for what they use, stop using or shut down.”
RSL is coming because online network traffic changes with Google and the advantages of AI. The answer to Google’s integrated AI-generated at the top of Google search is Criticized by publishers They would have received it because they were taken from potential clicks. Google believes that AI overview has been sentHigher quality clicks“For websites, people are more involved and stay on the website for longer. AI chatbots like chatgpt also help research and synthesis, which means people don’t have to jump around on various sites to aggregate information in a way that has never been possible. Overall, due to AI traffic, 25% of AI platforms. No classification.
“The widespread adoption of RSL standards will protect the integrity of original works and accelerate the mutually beneficial framework for publishers and AI providers,” said Vivek Shah, CEO of Ziff Davis.
In response, publishers are suing AI companies or signing licensing agreements. In other cases, websites are turning to services such as Follbit, where the fee-based person aims to charge an AI crawler every time he or she asks to check the content of the website. Content delivery networks such as Cloudflare (helps to ensure people can access the website quickly) are Stop AI crawlers completely.
RSL co-founder Eckart Walther said efforts like RSL Standard and Cloudflare are complementary, with many of the same media companies involved in both companies. Walther compared tools like Cloudflare to bouncers that protect websites from unnecessary creepers, while RSL only allows creepers to understand the rules and prices of access. “These compensation methods can also be used together,” Walther said in an email to CNET.
