After months of rumors, the iPhone 17 Pro is here. Public as part of Apple’s “Awe” event in Septemberthe phone will be launched with the latest version of Apple’s iOS 26 software, along with updates about the design and expected updates to Apple Intelligence, a competitor to Google’s Gemini AI.
The iPhone 17 Pro will be available for $1,099 (£1,099, AU $1,999) and will start with 256GB of storage, while the larger iPhone 17 Pro Max will be available for $1,199.
Watch the following: Everything announced at Apple’s iPhone 17 event in 7 minutes
While it appears the iPhone 16 Pro is up slightly from last year’s $999 price, the storage space now is twice as high as the equivalent 256GB iPhone 16 Pro, which has caused concerns about a huge price increase Due to Trump’s tariffs It remains to be seen.
iPhone 17 Pro: Design and Display
The back of the phone is where you will notice the biggest physical changes. Now, camera units are spread throughout the top of the phone, rather than simply occupying a small square in the corner. The camera itself is still clustered in the same location as before, although Apple says the extended space provides more space for the battery and the updated telephoto zoom camera, which I will do later.
Orange is the color that stands out here.
The Pro model is now made of aluminum, rather than the titanium frame that debuted on the iPhone 15 Pro. This is an integrated structure that should make it particularly durable – as Apple calls the new “ceramic shield” steel cured glass has more scratch resistance. From the front, the phone is almost indistinguishable from previous models, with only the Dynamic Island facing the display in the small cutout at the top. Apple has not confirmed the phone’s waterproof rating, but it is certain that almost all iPhone situations will continue to be rated by IP68 since 2018.
However, the new collection does bring some new colors, and the vibrant orange model is my personal favorite. I find that the Pro iPhone series usually takes itself very seriously, relying on darker or softer tones. That new life orange looks right on my street.
iPhone 17 Pro: Camera
The professionals’ cameras have undergone a series of major upgrades. The optical zoom now is now 8 times, doubles the zoom range of the last model. It offers an equivalent focal length of 200mm, which is very useful for photographers who want to really do the action from a distance. The main camera’s sensor is 56% larger than before, providing more space to collect lighter low-light images and daytime images that usually look better, hoping to reduce reliance on image sharpening.
All three cameras capture images at 48 megapixels, while the front camera provides 18 megapixel resolution.
The video shooter was not forgotten either. Pro phones can now be shot in Apple’s ProRes Raw codec – an update to the existing ProRes codec that captures more data at the capture point, allowing for deeper and more accurate post-processing. As Apple says, Prores Raw is the industry standard for professional filmmaking, and it’s crazy to see it on the phone. As a photographer, video producer and YouTuber, I’m very excited.
iPhone 17 Pro: A19 Pro processor
The A19 Pro processor has improved CPU and GPU, and Apple estimates that it can improve performance by 40% over the iPhone 16 Pro. Keeping cool is a new thermal management system that includes a steam chamber that uses deionized water to actively cool the phone. The aluminum alloy obviously dissipates 20 times better than the previous model’s titanium design.
iPhone 17 Pro: iOS 26
The iPhone 17 series will be launched with the latest iOS 26 software. We’ve played Early Beta Forms of iOS 26 The biggest change is the appearance of the software. Apple’s new “liquid glass” design tends to have glass transparency in its menu and notification panels for a brighter, more modern look.
From the images I’ve seen so far, I’m very passionate about style. CNET’s Blake STIMAC tested the Beta and said, “Under all this, liquid glass hasn’t reinvented the wheels, which is a good thing.” I find it encouraging. I can’t learn my own way for a brand new OS, but I’m glad to see any tweaks that make things fresh.
iPhone 17 Pro: Battery
Apple says the iPhone 17 Pro packs the largest battery ever on the iPhone, so it offers the best battery life ever from any iPhone. The company is not exactly the specific description of how big the battery is, but as always, we will be eager to understand its performance.
iPhone Pro is launched along with other new Apple products Fragile iPhone airthis The latest AirPods Pro 3 With live translation and Apple Watch Series 11, SE 3 and Watch Ultra 3. Don’t like professional iPhones? Apple also removed the packaging from the basic iPhone 17.
This is a developing story. Follow all CNET’s 2025 Apple Activity Report About real-time updates, hands-on impressions and more announcements.
